ndtv.com vs viagogo.com

Market traction comparison · Updated Jul 2026

ndtv.com faviconndtv.com
VS
viagogo.com faviconviagogo.com
 ndtv.comviagogo.comLeads
Monthly Visits101.6M8.3Mndtv.com
Bounce Rate41.2%35.6%viagogo.com
SEO & Keywords3030Tie
Domain Age29y 11m21y 2mndtv.com

ndtv.com leads in 2 of 4 dimensions, while viagogo.com leads in 1.

Growth Momentum

Growth Momentum
ndtv.comviagogo.com
 ndtv.comviagogo.comLeads
Monthly Visits101.6M8.3Mndtv.com
MoM Change+9%-5%ndtv.com
Avg. Session2m48s2m60sviagogo.com
Pages / Visit1.75.6viagogo.com

Growth Momentum · Insight

viagogo.com is losing traffic (-5%) despite 8.3M monthly visits. ndtv.com's +9% growth puts it on a trajectory to overtake.

Acquisition Strategy

 ndtv.comviagogo.comLeads
Primary ChannelDirect 53%Search 60%
Bounce Rate41.2%35.6%viagogo.com
SEO & Keywords3030
ndtv.com
Search 39%Direct 53%Social 3%Referral 4%Email 1%
viagogo.com
Search 60%Direct 32%Social 3%Referral 3%Email 3%
SearchDirectSocialReferralPaidEmail
13
17
13
ndtv.com OnlySharedviagogo.com Only

Keyword Overlap Rate: 40%

Acquisition Strategy · Insight

ndtv.com acquires users primarily through Direct (53%), while viagogo.com relies on Search (60%). This reflects fundamentally different go-to-market strategies — ndtv.com's higher direct traffic suggests stronger brand recognition or product-led growth, while viagogo.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.

Business Maturity

 ndtv.comviagogo.comLeads
Domain Age29y 11m21y 2mndtv.com
RegisteredSep 1996Jun 2005
ExpiresSep 2032Jun 2026

Business Maturity · Insight

ndtv.com has been in the market for over a decade, indicating established presence.

Market Position

 ndtv.comviagogo.comLeads
Global Rank#364#5.4Kndtv.com
Category Rank#4#11ndtv.com
ndtv.comviagogo.com
🇮🇳 India
52%
3%
🇺🇸 United States
26%
27%
🇬🇧 United Kingdom
5%
9%

ndtv.com only

🇨🇦 Canada 4%🌐 United Arab Emirates 3%

viagogo.com only

🇧🇷 Brazil 5%🇦🇺 Australia 4%

Market Position · Insight

Each has untapped markets the other serves: ndtv.com could expand into Brazil, Australia, while viagogo.com could target Canada, United Arab Emirates.

Key Takeaways

  • viagogo.com is losing traffic (-5%) despite 8.3M monthly visits. ndtv.com's +9% growth puts it on a trajectory to overtake.
  • ndtv.com acquires users primarily through Direct (53%), while viagogo.com relies on Search (60%). This reflects fundamentally different go-to-market strategies — ndtv.com's higher direct traffic suggests stronger brand recognition or product-led growth, while viagogo.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
  • ndtv.com receives 12.3x more monthly traffic than viagogo.com (101.6M vs 8.3M).
  • ndtv.com is growing (+9%) while viagogo.com is declining (-5%).
  • ndtv.com acquires traffic primarily through Direct (53%), while viagogo.com relies on Search (60%) — fundamentally different acquisition strategies.
  • They share 17 keywords (40% overlap), indicating direct search competition.

You've seen the gap. Now steal the playbook.

A Growth Teardown reverse-engineers exactly how each product grows — traffic sources, backlink strategy, keyword gaps, and scored action items you can copy this week.

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Report based on data from July 2026