spokeo.com vs usphonebook.com
Market traction comparison · Updated Jul 2026
| spokeo.com | usphonebook.com | Leads | |
|---|---|---|---|
| Monthly Visits | 10.5M | 6.5M | spokeo.com |
| Bounce Rate | 44.3% | 39.6% | usphonebook.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 20y 5m | 25y 8m | usphonebook.com |
usphonebook.com leads in 2 of 4 dimensions, while spokeo.com leads in 1.
Growth Momentum
| spokeo.com | usphonebook.com | Leads | |
|---|---|---|---|
| Monthly Visits | 10.5M | 6.5M | spokeo.com |
| MoM Change | +9% | +20% | usphonebook.com |
| Avg. Session | 3m42s | 3m49s | usphonebook.com |
| Pages / Visit | 4.4 | 5.1 | usphonebook.com |
Growth Momentum · Insight
usphonebook.com is growing +20% while spokeo.com grows +9%. At current trajectory, usphonebook.com could close the traffic gap within 11 months.
Acquisition Strategy
| spokeo.com | usphonebook.com | Leads | |
|---|---|---|---|
| Primary Channel | Search 62% | Search 63% | |
| Bounce Rate | 44.3% | 39.6% | usphonebook.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 114%
| Keyword | Volume | spokeo.com | usphonebook.com |
|---|---|---|---|
| us phone lookup free | 1.3K | #10 | #1 |
Acquisition Strategy · Insight
spokeo.com acquires users primarily through Search (62%), while usphonebook.com relies on Search (63%). This reflects fundamentally different go-to-market strategies — usphonebook.com's higher direct traffic suggests stronger brand recognition or product-led growth, while usphonebook.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| spokeo.com | usphonebook.com | Leads | |
|---|---|---|---|
| Domain Age | 20y 5m | 25y 8m | usphonebook.com |
| Registered | Apr 2006 | Dec 2000 | |
| Expires | Apr 2027 | Dec 2026 |
Business Maturity · Insight
usphonebook.com has been in the market for over a decade, indicating established presence.
Market Position
| spokeo.com | usphonebook.com | Leads | |
|---|---|---|---|
| Global Rank | #4.6K | #7.1K | spokeo.com |
| Category Rank | #12 | #191 | spokeo.com |
spokeo.com only
usphonebook.com only
Market Position · Insight
Each has untapped markets the other serves: spokeo.com could expand into Pakistan, while usphonebook.com could target Germany.
Key Takeaways
- •usphonebook.com is growing +20% while spokeo.com grows +9%. At current trajectory, usphonebook.com could close the traffic gap within 11 months.
- •spokeo.com acquires users primarily through Search (62%), while usphonebook.com relies on Search (63%). This reflects fundamentally different go-to-market strategies — usphonebook.com's higher direct traffic suggests stronger brand recognition or product-led growth, while usphonebook.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •spokeo.com has 1.6x more traffic (10.5M vs 6.5M), though both operate at comparable scale.
- •Both are growing, with usphonebook.com accelerating faster at +20% vs +9%.
- •They share 32 keywords (114% overlap), indicating direct search competition.
- •usphonebook.com has a 5-year head start in the market.
You've seen the gap. Now steal the playbook.
A Growth Teardown reverse-engineers exactly how each product grows — traffic sources, backlink strategy, keyword gaps, and scored action items you can copy this week.
Related Comparisons
Report based on data from July 2026