accuweather.com vs wunderground.com

Market traction comparison · Updated Jul 2026

accuweather.com faviconaccuweather.com
VS
wunderground.com faviconwunderground.com
 accuweather.comwunderground.comLeads
Monthly Visits328.4M75.0Maccuweather.com
Bounce Rate49.8%42.2%wunderground.com
SEO & Keywords3030Tie
Domain Age30y 10m31y 5mwunderground.com

wunderground.com leads in 2 of 4 dimensions, while accuweather.com leads in 1.

Growth Momentum

Growth Momentum
accuweather.comwunderground.com
 accuweather.comwunderground.comLeads
Monthly Visits328.4M75.0Maccuweather.com
MoM Change+10%+13%wunderground.com
Avg. Session1m11s3m10swunderground.com
Pages / Visit2.32.8wunderground.com

Growth Momentum · Insight

accuweather.com receives 4.4x more monthly traffic than wunderground.com (328.4M vs 75.0M).

Acquisition Strategy

 accuweather.comwunderground.comLeads
Primary ChannelDirect 52%Direct 78%
Bounce Rate49.8%42.2%wunderground.com
SEO & Keywords3030
accuweather.com
Search 41%Direct 52%Social 3%Referral 3%Email 1%
wunderground.com
Search 14%Direct 78%Social 4%Referral 2%Email 3%
SearchDirectSocialReferralPaidEmail
57
accuweather.com OnlySharedwunderground.com Only

Keyword Overlap Rate: 1900%

KeywordVolumeaccuweather.comwunderground.com
weather26.0M#7#3
dallas weather127.3K#2#5
weathrt6.9K#4#2
rain forecast5.2K#1#7
the weather today3.3K#2#4
dunellen weather1.5K#4#5

Acquisition Strategy · Insight

accuweather.com acquires users primarily through Direct (52%), while wunderground.com relies on Direct (78%). This reflects fundamentally different go-to-market strategies — wunderground.com's higher direct traffic suggests stronger brand recognition or product-led growth, while accuweather.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.

Business Maturity

 accuweather.comwunderground.comLeads
Domain Age30y 10m31y 5mwunderground.com
RegisteredOct 1995Mar 1995
ExpiresOct 2027Mar 2027

Business Maturity · Insight

wunderground.com has been in the market for over a decade, indicating established presence.

Market Position

 accuweather.comwunderground.comLeads
Global Rank#142#847accuweather.com
Category Rank#2#4accuweather.com
accuweather.comwunderground.com
🇺🇸 United States
64%
92%
🇨🇦 Canada
4%
2%
🇬🇧 United Kingdom
3%
1%

accuweather.com only

🇮🇳 India 3%🇵🇱 Poland 2%

wunderground.com only

🇩🇪 Germany 1%🇦🇺 Australia 0%

Market Position · Insight

Each has untapped markets the other serves: accuweather.com could expand into Germany, Australia, while wunderground.com could target India, Poland.

Key Takeaways

  • accuweather.com receives 4.4x more monthly traffic than wunderground.com (328.4M vs 75.0M).
  • accuweather.com acquires users primarily through Direct (52%), while wunderground.com relies on Direct (78%). This reflects fundamentally different go-to-market strategies — wunderground.com's higher direct traffic suggests stronger brand recognition or product-led growth, while accuweather.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
  • accuweather.com receives 4.4x more monthly traffic than wunderground.com (328.4M vs 75.0M).
  • wunderground.com keeps visitors significantly longer (3m10s avg session vs accuweather.com's 1m11s), suggesting deeper product engagement or stickier content.
  • They share 57 keywords (1900% overlap), indicating direct search competition.

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Report based on data from July 2026