cbsnews.com vs usnews.com
Market traction comparison · Updated Jul 2026
| cbsnews.com | usnews.com | Leads | |
|---|---|---|---|
| Monthly Visits | 68.5M | 22.0M | cbsnews.com |
| Bounce Rate | 68.3% | 63.4% | usnews.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 31y 11m | 31y 7m | cbsnews.com |
cbsnews.com leads in 2 of 4 dimensions, while usnews.com leads in 1.
Growth Momentum
| cbsnews.com | usnews.com | Leads | |
|---|---|---|---|
| Monthly Visits | 68.5M | 22.0M | cbsnews.com |
| MoM Change | +4% | +8% | usnews.com |
| Avg. Session | 1m11s | 1m48s | usnews.com |
| Pages / Visit | 1.6 | 2.2 | usnews.com |
Growth Momentum · Insight
cbsnews.com receives 3.1x more monthly traffic than usnews.com (68.5M vs 22.0M).
Acquisition Strategy
| cbsnews.com | usnews.com | Leads | |
|---|---|---|---|
| Primary Channel | Search 47% | Search 77% | |
| Bounce Rate | 68.3% | 63.4% | usnews.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 50%
Acquisition Strategy · Insight
cbsnews.com acquires users primarily through Search (47%), while usnews.com relies on Search (77%). This reflects fundamentally different go-to-market strategies — cbsnews.com's higher direct traffic suggests stronger brand recognition or product-led growth, while usnews.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| cbsnews.com | usnews.com | Leads | |
|---|---|---|---|
| Domain Age | 31y 11m | 31y 7m | cbsnews.com |
| Registered | Oct 1994 | Jan 1995 | |
| Expires | Oct 2026 | Jan 2034 |
Business Maturity · Insight
cbsnews.com has been in the market for over a decade, indicating established presence.
Market Position
| cbsnews.com | usnews.com | Leads | |
|---|---|---|---|
| Global Rank | #996 | #3.0K | cbsnews.com |
| Category Rank | #20 | #39 | cbsnews.com |
cbsnews.com only
usnews.com only
Market Position · Insight
Each has untapped markets the other serves: cbsnews.com could expand into China, while usnews.com could target Australia.
Key Takeaways
- •cbsnews.com receives 3.1x more monthly traffic than usnews.com (68.5M vs 22.0M).
- •cbsnews.com acquires users primarily through Search (47%), while usnews.com relies on Search (77%). This reflects fundamentally different go-to-market strategies — cbsnews.com's higher direct traffic suggests stronger brand recognition or product-led growth, while usnews.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •cbsnews.com receives 3.1x more monthly traffic than usnews.com (68.5M vs 22.0M).
- •usnews.com keeps visitors significantly longer (1m48s avg session vs cbsnews.com's 1m11s), suggesting deeper product engagement or stickier content.
- •They share 20 keywords (50% overlap), indicating direct search competition.
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Report based on data from July 2026