fathom.ai vs fathom.global

Market traction comparison · Updated Jul 2026

fathom.ai faviconfathom.ai
VS
fathom.global faviconfathom.global
 fathom.aifathom.globalLeads
Monthly Visits907.0K20.2Kfathom.ai
Bounce Rate67.6%38.3%fathom.global
SEO & Keywords2930fathom.global
Domain Age8y 8m10y 11mfathom.global

fathom.global leads in 3 of 4 dimensions, while fathom.ai leads in 1.

Growth Momentum

Growth Momentum
fathom.aifathom.global
 fathom.aifathom.globalLeads
Monthly Visits907.0K20.2Kfathom.ai
MoM Change+3%+6%fathom.global
Avg. Session0m50s0m53sfathom.global
Pages / Visit1.52.0fathom.global

Growth Momentum · Insight

fathom.ai receives 45.0x more monthly traffic than fathom.global (907.0K vs 20.2K).

Acquisition Strategy

 fathom.aifathom.globalLeads
Primary ChannelSearch 48%Search 58%
Bounce Rate67.6%38.3%fathom.global
SEO & Keywords2930fathom.global
fathom.ai
Search 48%Direct 44%Referral 5%Email 2%
fathom.global
Search 58%Direct 21%Social 9%Referral 5%Email 7%
SearchDirectSocialReferralPaidEmail
44
fathom.ai OnlySharedfathom.global Only

Keyword Overlap Rate: 293%

KeywordVolumefathom.aifathom.global
fathom api4.3K#1#2
fathom login2.8K#7#10

Acquisition Strategy · Insight

fathom.ai acquires users primarily through Search (48%), while fathom.global relies on Search (58%). This reflects fundamentally different go-to-market strategies — fathom.ai's higher direct traffic suggests stronger brand recognition or product-led growth, while fathom.global's search reliance means growth is more scalable but more vulnerable to algorithm changes.

Business Maturity

 fathom.aifathom.globalLeads
Domain Age8y 8m10y 11mfathom.global
RegisteredDec 2017Sep 2015
ExpiresJan 2029Sep 2026

Business Maturity · Insight

fathom.global has been in the market for over a decade, indicating established presence.

Market Position

 fathom.aifathom.globalLeads
Global Rank#77.3K#1.3Mfathom.ai
Category Rank#1.0K#388fathom.global
PH Upvotes581
fathom.aifathom.global
🇺🇸 United States
35%
38%
🇬🇧 United Kingdom
8%
11%
🇧🇷 Brazil
5%
6%

fathom.ai only

🇮🇳 India 5%🇨🇦 Canada 4%

fathom.global only

🇳🇱 Netherlands 14%🇩🇪 Germany 9%

Market Position · Insight

Each has untapped markets the other serves: fathom.ai could expand into Netherlands, Germany, while fathom.global could target India, Canada.

Key Takeaways

  • fathom.ai receives 45.0x more monthly traffic than fathom.global (907.0K vs 20.2K).
  • fathom.ai acquires users primarily through Search (48%), while fathom.global relies on Search (58%). This reflects fundamentally different go-to-market strategies — fathom.ai's higher direct traffic suggests stronger brand recognition or product-led growth, while fathom.global's search reliance means growth is more scalable but more vulnerable to algorithm changes.
  • fathom.ai receives 45.0x more monthly traffic than fathom.global (907.0K vs 20.2K).
  • fathom.global has a 29 percentage point lower bounce rate (38% vs 68%), indicating better landing page relevance or more targeted traffic.
  • They share 44 keywords (293% overlap), indicating direct search competition.

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Report based on data from July 2026