fathom.video vs fathomhq.com
Market traction comparison · Updated Jul 2026
| fathom.video | fathomhq.com | Leads | |
|---|---|---|---|
| Monthly Visits | 5.4M | 233.8K | fathom.video |
| Bounce Rate | 41.7% | 43.8% | fathom.video |
| SEO & Keywords | 35 | 30 | fathom.video |
| Domain Age | 6y 5m | 15y 1m | fathomhq.com |
fathom.video leads in 3 of 4 dimensions, while fathomhq.com leads in 1.
Growth Momentum
| fathom.video | fathomhq.com | Leads | |
|---|---|---|---|
| Monthly Visits | 5.4M | 233.8K | fathom.video |
| MoM Change | +4% | +4% | — |
| Avg. Session | 3m01s | 2m33s | fathom.video |
| Pages / Visit | 3.1 | 3.8 | fathomhq.com |
Growth Momentum · Insight
fathom.video receives 23.0x more monthly traffic than fathomhq.com (5.4M vs 233.8K).
Acquisition Strategy
| fathom.video | fathomhq.com | Leads | |
|---|---|---|---|
| Primary Channel | Direct 74% | Direct 66% | |
| Bounce Rate | 41.7% | 43.8% | fathom.video |
| SEO & Keywords | 35 | 30 | fathom.video |
Keyword Overlap Rate: 0%
| Keyword | Volume | fathom.video | fathomhq.com |
|---|---|---|---|
| fathom | 233.6K | #7 | #2 |
| fathom login | 2.8K | #2 | #6 |
| fathom download | 2.2K | #1 | #10 |
Acquisition Strategy · Insight
fathom.video acquires users primarily through Direct (74%), while fathomhq.com relies on Direct (66%). This reflects fundamentally different go-to-market strategies — fathom.video's higher direct traffic suggests stronger brand recognition or product-led growth, while fathomhq.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| fathom.video | fathomhq.com | Leads | |
|---|---|---|---|
| Domain Age | 6y 5m | 15y 1m | fathomhq.com |
| Registered | Apr 2020 | Aug 2011 | |
| Expires | Apr 2033 | Aug 2026 |
Business Maturity · Insight
fathomhq.com has been in the market for over a decade, indicating established presence.
Market Position
| fathom.video | fathomhq.com | Leads | |
|---|---|---|---|
| Global Rank | #12.5K | #172.4K | fathom.video |
| Category Rank | #32 | #393 | fathom.video |
fathom.video only
fathomhq.com only
Market Position · Insight
Each has untapped markets the other serves: fathom.video could expand into Indonesia, while fathomhq.com could target India.
Key Takeaways
- •fathom.video receives 23.0x more monthly traffic than fathomhq.com (5.4M vs 233.8K).
- •fathom.video acquires users primarily through Direct (74%), while fathomhq.com relies on Direct (66%). This reflects fundamentally different go-to-market strategies — fathom.video's higher direct traffic suggests stronger brand recognition or product-led growth, while fathomhq.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •fathom.video receives 23.0x more monthly traffic than fathomhq.com (5.4M vs 233.8K).
- •With only 0% keyword overlap, they target largely different search audiences.
- •fathomhq.com has a 9-year head start in the market.
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Report based on data from July 2026