newyorker.com vs rottentomatoes.com
Market traction comparison · Updated Jul 2026
| newyorker.com | rottentomatoes.com | Leads | |
|---|---|---|---|
| Monthly Visits | 13.5M | 105.8M | rottentomatoes.com |
| Bounce Rate | 58.3% | 50.0% | rottentomatoes.com |
| SEO & Keywords | 30 | 30 | Tie |
| Domain Age | 32y 9m | 27y 3m | newyorker.com |
rottentomatoes.com leads in 2 of 4 dimensions, while newyorker.com leads in 1.
Growth Momentum
| newyorker.com | rottentomatoes.com | Leads | |
|---|---|---|---|
| Monthly Visits | 13.5M | 105.8M | rottentomatoes.com |
| MoM Change | +7% | +20% | rottentomatoes.com |
| Avg. Session | 2m12s | 1m32s | newyorker.com |
| Pages / Visit | 2.3 | 2.3 | rottentomatoes.com |
Growth Momentum · Insight
rottentomatoes.com is growing faster (+20%) but visitors stay 1.4x shorter (1m32s vs 2m12s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.
Acquisition Strategy
| newyorker.com | rottentomatoes.com | Leads | |
|---|---|---|---|
| Primary Channel | Direct 43% | Search 69% | |
| Bounce Rate | 58.3% | 50.0% | rottentomatoes.com |
| SEO & Keywords | 30 | 30 | — |
Keyword Overlap Rate: 15%
| Keyword | Volume | newyorker.com | rottentomatoes.com |
|---|---|---|---|
| maestro | 143.7K | #8 | #6 |
Acquisition Strategy · Insight
newyorker.com acquires users primarily through Direct (43%), while rottentomatoes.com relies on Search (69%). This reflects fundamentally different go-to-market strategies — newyorker.com's higher direct traffic suggests stronger brand recognition or product-led growth, while rottentomatoes.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
Business Maturity
| newyorker.com | rottentomatoes.com | Leads | |
|---|---|---|---|
| Domain Age | 32y 9m | 27y 3m | newyorker.com |
| Registered | Nov 1993 | May 1999 | |
| Expires | Nov 2027 | May 2027 |
Business Maturity · Insight
newyorker.com has been in the market for over a decade, indicating established presence.
Market Position
| newyorker.com | rottentomatoes.com | Leads | |
|---|---|---|---|
| Global Rank | #5.3K | #471 | rottentomatoes.com |
| Category Rank | #75 | #17 | rottentomatoes.com |
newyorker.com only
rottentomatoes.com only
Market Position · Insight
Each has untapped markets the other serves: newyorker.com could expand into India, while rottentomatoes.com could target Germany.
Key Takeaways
- •rottentomatoes.com is growing +20% while newyorker.com grows +7%. At current trajectory, rottentomatoes.com could close the traffic gap within 5 months.
- •rottentomatoes.com is growing faster (+20%) but visitors stay 1.4x shorter (1m32s vs 2m12s). Rapid growth with declining engagement depth often signals lower-quality traffic or shallow product usage.
- •newyorker.com acquires users primarily through Direct (43%), while rottentomatoes.com relies on Search (69%). This reflects fundamentally different go-to-market strategies — newyorker.com's higher direct traffic suggests stronger brand recognition or product-led growth, while rottentomatoes.com's search reliance means growth is more scalable but more vulnerable to algorithm changes.
- •rottentomatoes.com receives 7.8x more monthly traffic than newyorker.com (105.8M vs 13.5M).
- •Both are growing, with rottentomatoes.com accelerating faster at +20% vs +7%.
- •rottentomatoes.com has a 8 percentage point lower bounce rate (50% vs 58%), indicating better landing page relevance or more targeted traffic.
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Report based on data from July 2026